OPTIMA BATTERIES
Written By Eivind Holum
RACE TO THE DONUTS
Having fun with the client is equally important as doing great work with and for them. Our Race to the Donuts marketing campaign did just that; it was definitely fun and impactful. In this mockumentary, we wanted to uncover and share the real reason why professional drivers race to the top of Pikes Peak at crazy top speeds. Is it because of the World’s Famous Donuts at the 14,115-foot summit?
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